Product Designer with overall 9+ years of experience in tech. I lead design teams and am passionate about crafting meaningful digital experiences.
Years experience
Projects completed
Clients Handled
Mentoring
About me
I'm Siva Madhu, a product designer and design strategist driven by a profound passion for crafting exceptional (digital) products that have a positive impact on both people and our planet. My ultimate goal is to make the world a better place through meaningful design.
With a focus on user experience and a knack for creating innovative solutions, I strive to deliver outstanding user experiences that resonate deeply with individuals. Let's join forces and explore the boundless possibilities of creating remarkable products that leave a lasting impression.
Experience
Experience
Experience
Experience
Sr.Product Designer
Inara AI, Chennai.
Oct 20214 to Present (1 year)
Led end-to-end product design across web, enterprise, admin, and mobile platforms, partnering with cross-functional teams (product, engineering, stakeholders) to deliver user-centric solutions from research to final implementation Drove product management and analytics initiatives by integrating data-driven insights into design decisions, conducting UI audits, and performing regular product reviews to ensure quality and measurable business impact Created scalable design processes that improved collaboration and reduced design-to-development handoff time
Sr.Product Designer
Inara AI, Chennai.
Oct 20214 to Present (1 year)
Led end-to-end product design across web, enterprise, admin, and mobile platforms, partnering with cross-functional teams (product, engineering, stakeholders) to deliver user-centric solutions from research to final implementation Drove product management and analytics initiatives by integrating data-driven insights into design decisions, conducting UI audits, and performing regular product reviews to ensure quality and measurable business impact Created scalable design processes that improved collaboration and reduced design-to-development handoff time
Sr.Product Designer
Inara AI, Chennai.
Oct 20214 to Present (1 year)
Led end-to-end product design across web, enterprise, admin, and mobile platforms, partnering with cross-functional teams (product, engineering, stakeholders) to deliver user-centric solutions from research to final implementation Drove product management and analytics initiatives by integrating data-driven insights into design decisions, conducting UI audits, and performing regular product reviews to ensure quality and measurable business impact Created scalable design processes that improved collaboration and reduced design-to-development handoff time
Sr.Product Designer
Inara AI, Chennai.
Oct 20214 to Present (1 year)
Led end-to-end product design across web, enterprise, admin, and mobile platforms, partnering with cross-functional teams (product, engineering, stakeholders) to deliver user-centric solutions from research to final implementation Drove product management and analytics initiatives by integrating data-driven insights into design decisions, conducting UI audits, and performing regular product reviews to ensure quality and measurable business impact Created scalable design processes that improved collaboration and reduced design-to-development handoff time
Sr.UX/UI Designer
Impacteers power by ti steps, Chennai.
Jan 2021 to Jul 2024 (3 years 7 months)
Led the design team in creating user experiences for web and mobile applications, ensuring consistency and usability. Conducted user research, including interviews, surveys, and usability testing, to inform design decisions and enhance user satisfaction. Collaborated closely with product managers, developers, and stakeholders to understand project requirements and translate them into intuitive, visually appealing designs. Developed wireframes, prototypes, and mockups using Figma, iterating based on feedback and user testing. Conducted regular design reviews and provided constructive feedback to junior designers. Stayed updated on industry trends and best practices in UX/UI design, incorporating new tools and techniques to improve workflow and efficiency.
Sr.UX/UI Designer
Impacteers power by ti steps, Chennai.
Jan 2021 to Jul 2024 (3 years 7 months)
Led the design team in creating user experiences for web and mobile applications, ensuring consistency and usability. Conducted user research, including interviews, surveys, and usability testing, to inform design decisions and enhance user satisfaction. Collaborated closely with product managers, developers, and stakeholders to understand project requirements and translate them into intuitive, visually appealing designs. Developed wireframes, prototypes, and mockups using Figma, iterating based on feedback and user testing. Conducted regular design reviews and provided constructive feedback to junior designers. Stayed updated on industry trends and best practices in UX/UI design, incorporating new tools and techniques to improve workflow and efficiency.
Sr.UX/UI Designer
Impacteers power by ti steps, Chennai.
Jan 2021 to Jul 2024 (3 years 7 months)
Led the design team in creating user experiences for web and mobile applications, ensuring consistency and usability. Conducted user research, including interviews, surveys, and usability testing, to inform design decisions and enhance user satisfaction. Collaborated closely with product managers, developers, and stakeholders to understand project requirements and translate them into intuitive, visually appealing designs. Developed wireframes, prototypes, and mockups using Figma, iterating based on feedback and user testing. Conducted regular design reviews and provided constructive feedback to junior designers. Stayed updated on industry trends and best practices in UX/UI design, incorporating new tools and techniques to improve workflow and efficiency.
Sr.UX/UI Designer
Impacteers power by ti steps, Chennai.
Jan 2021 to Jul 2024 (3 years 7 months)
Led the design team in creating user experiences for web and mobile applications, ensuring consistency and usability. Conducted user research, including interviews, surveys, and usability testing, to inform design decisions and enhance user satisfaction. Collaborated closely with product managers, developers, and stakeholders to understand project requirements and translate them into intuitive, visually appealing designs. Developed wireframes, prototypes, and mockups using Figma, iterating based on feedback and user testing. Conducted regular design reviews and provided constructive feedback to junior designers. Stayed updated on industry trends and best practices in UX/UI design, incorporating new tools and techniques to improve workflow and efficiency.
Senior Product Designer
Cardinality.ai, Chennai.
May 2019 to Jan 2021 (1 year 9 months)
Led the product design strategy and vision, contributing to the overall product roadmap and long-term goals. Defined and maintained design systems and style guides to ensure brand consistency and scalability across products. Conducted competitive analysis and market research to identify opportunities for product improvement and differentiation. Collaborated with cross-functional teams to prioritize features and enhancements based on user feedback, analytics, and business objectives. Championed a user-centric approach by advocating for user needs and preferences throughout the product development lifecycle. Presented design concepts and rationale to stakeholders, incorporating feedback and driving consensus towards design decisions.
Senior Product Designer
Cardinality.ai, Chennai.
May 2019 to Jan 2021 (1 year 9 months)
Led the product design strategy and vision, contributing to the overall product roadmap and long-term goals. Defined and maintained design systems and style guides to ensure brand consistency and scalability across products. Conducted competitive analysis and market research to identify opportunities for product improvement and differentiation. Collaborated with cross-functional teams to prioritize features and enhancements based on user feedback, analytics, and business objectives. Championed a user-centric approach by advocating for user needs and preferences throughout the product development lifecycle. Presented design concepts and rationale to stakeholders, incorporating feedback and driving consensus towards design decisions.
Senior Product Designer
Cardinality.ai, Chennai.
May 2019 to Jan 2021 (1 year 9 months)
Led the product design strategy and vision, contributing to the overall product roadmap and long-term goals. Defined and maintained design systems and style guides to ensure brand consistency and scalability across products. Conducted competitive analysis and market research to identify opportunities for product improvement and differentiation. Collaborated with cross-functional teams to prioritize features and enhancements based on user feedback, analytics, and business objectives. Championed a user-centric approach by advocating for user needs and preferences throughout the product development lifecycle. Presented design concepts and rationale to stakeholders, incorporating feedback and driving consensus towards design decisions.
Senior Product Designer
Cardinality.ai, Chennai.
May 2019 to Jan 2021 (1 year 9 months)
Led the product design strategy and vision, contributing to the overall product roadmap and long-term goals. Defined and maintained design systems and style guides to ensure brand consistency and scalability across products. Conducted competitive analysis and market research to identify opportunities for product improvement and differentiation. Collaborated with cross-functional teams to prioritize features and enhancements based on user feedback, analytics, and business objectives. Championed a user-centric approach by advocating for user needs and preferences throughout the product development lifecycle. Presented design concepts and rationale to stakeholders, incorporating feedback and driving consensus towards design decisions.
UI UX Designer
Bypro Technology Services, Chennai.
Apr 2016 - May 2019 · 3 yrs 2 mos
Designed intuitive user interfaces for web and mobile applications, focusing on usability, accessibility, and visual appeal. Conducted user interviews, surveys, and usability tests to gather insights and validate design assumptions. Worked closely with developers to ensure seamless implementation of design solutions, providing detailed design specifications and assets. Iterated on designs based on user feedback and usability testing results, continuously improving the user experience. Collaborated with marketing and branding teams to maintain brand consistency and alignment across all touchpoints. Stayed updated on industry trends, emerging technologies, and best practices in UX/UI design to drive innovation and excellence.
UI UX Designer
Bypro Technology Services, Chennai.
Apr 2016 - May 2019 · 3 yrs 2 mos
Designed intuitive user interfaces for web and mobile applications, focusing on usability, accessibility, and visual appeal. Conducted user interviews, surveys, and usability tests to gather insights and validate design assumptions. Worked closely with developers to ensure seamless implementation of design solutions, providing detailed design specifications and assets. Iterated on designs based on user feedback and usability testing results, continuously improving the user experience. Collaborated with marketing and branding teams to maintain brand consistency and alignment across all touchpoints. Stayed updated on industry trends, emerging technologies, and best practices in UX/UI design to drive innovation and excellence.
UI UX Designer
Bypro Technology Services, Chennai.
Apr 2016 - May 2019 · 3 yrs 2 mos
Designed intuitive user interfaces for web and mobile applications, focusing on usability, accessibility, and visual appeal. Conducted user interviews, surveys, and usability tests to gather insights and validate design assumptions. Worked closely with developers to ensure seamless implementation of design solutions, providing detailed design specifications and assets. Iterated on designs based on user feedback and usability testing results, continuously improving the user experience. Collaborated with marketing and branding teams to maintain brand consistency and alignment across all touchpoints. Stayed updated on industry trends, emerging technologies, and best practices in UX/UI design to drive innovation and excellence.
UI UX Designer
Bypro Technology Services, Chennai.
Apr 2016 - May 2019 · 3 yrs 2 mos
Designed intuitive user interfaces for web and mobile applications, focusing on usability, accessibility, and visual appeal. Conducted user interviews, surveys, and usability tests to gather insights and validate design assumptions. Worked closely with developers to ensure seamless implementation of design solutions, providing detailed design specifications and assets. Iterated on designs based on user feedback and usability testing results, continuously improving the user experience. Collaborated with marketing and branding teams to maintain brand consistency and alignment across all touchpoints. Stayed updated on industry trends, emerging technologies, and best practices in UX/UI design to drive innovation and excellence.
Education
Education
Education
Education
Bannari Amman Institute of Technology
B.E Computer Science & Engineering, Computer Science
2013 - 2016
Bannari Amman Institute of Technology
B.E Computer Science & Engineering, Computer Science
2013 - 2016
Bannari Amman Institute of Technology
B.E Computer Science & Engineering, Computer Science
2013 - 2016
Bannari Amman Institute of Technology
B.E Computer Science & Engineering, Computer Science
2013 - 2016
Laxminarayana Polytechnic College
DIPLOMA, Computer Science
2013 - 2016
Laxminarayana Polytechnic College
DIPLOMA, Computer Science
2013 - 2016
Laxminarayana Polytechnic College
DIPLOMA, Computer Science
2013 - 2016
Laxminarayana Polytechnic College
DIPLOMA, Computer Science
2013 - 2016
UI/UX and graphic tools:
Figma
Adobe XD
Photoshop
Illustrator
Framer
Miro
lottiefiles
Notion
Analytics:
Google Analytics
Amplitude
Hotjar
Quantitative methods
Competitor research
UX frameworks & Skills:
Design thinking approach
Usability testing
Web design
Mobile App design
Heuristic Evaluation
Customer Journey Map
User Flow
Design System
UX Research
Prototyping
Data-driven management
UX strategy
Additional skills:
HTML / CSS Basics
Java Script Basics
My skill/toolset
Notion
Impacteers
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Work Process
Your compass to innovation and design excellence. From exploration to execution, this dynamic framework fuels creativity and precision, ensuring your product journey aligns seamlessly with user desires.
Discover
Brainstorming sessions in order to take their needs and company goals into account.
Define
Gather additional information about the ideal client, market opportunities and design sprint.
Develop
Define the user experience and analyze your designs will inform behavior and effect the experience of the user.
Deliver
Determine design patterns, elements of template pages and work with developers to test design functionality.
Let’s make something great together! 😊
Feel free to reach our if you want to collaborate with us through Calendly.
Siva Madhubakkiyam © 2025. Designed by ❤️ Siva Madhubakkiyam
Let’s make something great together! 😊
Feel free to reach our if you want to collaborate with us through Calendly.
Siva Madhubakkiyam © 2025. Designed by ❤️ Siva Madhubakkiyam
Let’s make something great together! 😊
Feel free to reach our if you want to collaborate with us through Calendly.
Siva Madhubakkiyam © 2025. Designed by ❤️ Siva Madhubakkiyam
Let’s make something great together! 😊
Feel free to reach our if you want to collaborate with us through Calendly.
Siva Madhubakkiyam © 2025. Designed by ❤️ Siva Madhubakkiyam